The “Faces of Fountain Hills” project by Sonoran Lifestyle Real Estate, is a look at interesting business people that make up the fabric of our community. We encourage you to visit the entire “Faces of Fountain Hills” project to read more about how these dynamic entrepreneurs create a masterful blend of success and satisfying lifestyle in “The World’s Greatest Hometown.”
TruFit Studio: A “Judgement-Free” Exercise Environment
While working as a registered Diagnostic Cardiac Sonographer, Cindy Holliday discovered she had a gift for relating especially well with her senior patients. At the same time in her personal life, she segwayed from yoga participant to yoga teacher, and the idea for a fitness /wellness center began to take shape. So when she lights up describing the manifestation of the TruFit Studio concept, it’s a clear that she has embarked on an incredible journey.
“TruFit has evolved into a community resource over nearly a decade in Fountain Hills. Our growth is a direct result of word of mouth referrals that are unique to close-knit communities like ours…Our members don’t just talk with their friends about their experience, they bring them to class! An expanding group of colleagues in the business community stepped forward over and over again to actively support the growth of TruFit programs. Already established as a ‘judgement free’ exercise environment, the business basically doubled when we moved into the Fountain Hills medical complex, gaining more support for our approach to fitness and body awareness. It’s been said that we never teach the same class twice—we listen to our members’ ideas and strive to make our classes an enjoyable mind-body experience.”
But TruFit’s success goes beyond developing a community of friends who come for their daily dose of stretching and conditioning. “I saw the need for a program specifically focusing on members struggling with Parkinson’s disease. After completing certification as an instructor for Parkinson’s Wellness Recovery Program, I designed our proprietary ConunDrum of Parkinson’s ® Yoga program. We concentrate on activities that retrain the neuro-pathways through a variety of exercises that enhance strength, coordination, balance and memory. Participants and caretakers relate that the effects of each session are clearly visible, and are delighted how the sessions provide hope and decrease frustration.”
People choose to live and work in Fountain Hills for a variety of reasons, but love of outdoor living goes hand in hand with an appropriate fitness regimen. But Cindy has also recognized the community’s insatiable appetite for learning, responding with a broad spectrum of classes. Diabetes, like Parkinson’s, is more prevalent in the over-60 population, and TruFit responded with classes on modern nutritional guidelines and ‘clean eating’/ healthful cooking as part of a natural approach to disease management.
“As TruFit Studio evolved in Fountain Hills, I have developed a community of supportive relationships that I would never have had without the business. I can ride my bike to work or walk out the door of my home and hike beautiful trails just a few steps from my door. When I was nominated for Business Person of the Year, two tables of my clients attended the Chamber Gala to support me! I could not imagine that level of loving support any place but Fountain Hills.”